JUARA Skincare
JUARA Skincare

Top 12 Ingredients Your Facial Cleanser Should Include

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What To Look For In A Facial Cleanser

Do you know what to look for when you're shopping for face wash?

If you're unsure what the best facial cleanser ingredients are, we detail 12 key ingredients below that can boost your beauty and help you put your best face forward.

See Related: 7 Reasons Why Coffee Is Good For Your Skin

1. In the right cleanser, rice is quite nice 

Some ingredients are great for the skin, regardless of skin type. 

Rice bran or rice bran oil is one of the best body oils and can be your skin's BFF whether you have normal, dry, or combination skin. If rice were in high school, it would receive one of those Best all Around awards (and probably a Most Likely to Succeed, as well). 

Rice bran is a buffer against the effects of hard water and other pollutants that dry out the skin. It soothes itchy, sensitive skin, and reduces redness. The ferulic acid in rice bran protects skin against free-radical damage as it tones and brightens the complexion.

Given all of that, you can see why JUARA's creamy, dreamy Rice Facial Cleanser is an excellent addition to your skincare routine. 

This super-powered cleanser for your skin contains Oryza sativa (rice) cera, a natural wax sourced from rice bran, which is a skin softening and conditioning agent. Rice Facial Cleanser also has apple and plum fruit extracts that gently exfoliate, helping to smooth the skin's surface. 

Apple extract is rich in polyphenolic antioxidants, which aid in brightening the complexion and smoothing out rough patches. Plum fruit extract helps with skin hydration and also has a naturally uplifting fragrance.

Together, these ingredients remove makeup and dirt, protect against pollutants, and leave skin feeling refreshed and rejuvenated.

This sulfate-free formula also contains glycerin and other hydrating ingredients to help skin retain moisture, as well as omega fatty acids and linoleic acid for supporting the skin’s natural barrier.

In other words, it's a win for the skin.

Rice is what to look for in a facial cleanser if you have a sensitive skin type or rosacea prone skin

2. Retinol for acne-prone skin & aging skin as well

Retinol is derived from vitamin A. It's often used in anti-aging beauty products as well as skin care creams and cleansers in order to treat acne-prone skin. 

The molecules that comprise retinol go beyond the outer layer of skin to the middle layer, or dermis. There, retinol works to neutralize free radicals, which boosts both collagen and elastin production. 

The subsequent suppleness leads to a visible reduction in fine lines and wrinkles. It can also help minimize the look of pores. 

Retinol will gently exfoliate the skin, which is likely to improve overall texture. 

As mentioned above, the benefits that retinol brings are great for acne-prone skin types, as well as those with more mature skin. However, it may not be the best for dry or sensitive skin.

It can take a few weeks using a product with retinol to see the desired results, so be patient, but don't overdo it with other exfoliating scrub ingredients.

3. Glycolic acids get rid of dead skin cells

Alpha hydroxy acids, like glycolic acid or lactic acid, help remove dead skin cells from the outermost layer of your skin and control shine and excess oil.

If you have oily skin and find yourself fighting against blackheads, whiteheads, and other blemishes, you should be on the lookout for face washes with glycolic acid. It can help encourage skin cell turnover and expose newer, fresher layers on the surface.

However, if you have dry skin or particularly sensitive skin, you may want to proceed with a smidge of caution. Layering too many products that contain chemical exfoliants or benzoyl peroxide can mess with your skin's moisture levels.

Most products aren't going to contain excessive amounts of these acids, so you're probably safe, but it is good to take a look at what skin type the face wash is intended for.

Chemical exfoliants are frequently recommended because they can penetrate more deeply and dissolve the chemicals that bind dead skin cells to the pores.

4. Salicylic acid is a skin-savvy exfoliant

Another chemical exfoliant worth featuring on this list is salicylic acid. Salicylic acid is a beta hydroxy acid. These acids help prevent breakouts by decreasing oil production and doing away with dead skin cells. 

Since it's oil-soluble, salicylic acid can penetrate and clear out clogged pores. It will also aid in removing bacteria. That is why you'll often see it in products used to treat acne.

Whether you're a teen in the midst of what seems like hormonal warfare, or an adult still struggling with oily skin and occasional breakouts, you may want to incorporate this ingredient into your skincare routine.

However, if you have an especially sensitive skin type, you should check with a dermatologist or other specialist to make sure dryness and irritation won't be an issue for you. 

Chemical exfoliants provide gentle exfoliation and reduce excess oil for oil skin types

Bonus: 5 Benefits of Avocado Oil For Face & Skin 2023

5. Physical exfoliants can give cleansers an extra kick 

Many folks are accustomed to using physical exfoliants. These are the face washes with sugar, salt, coffee grounds, or other substances that manually remove dead cells and debris from the surface. 

While some of these physical exfoliants are effective and gentle (like the jojoba and bamboo beads in our Radiance Enzyme Scrub), others can be too abrasive and actually cause tiny tears or cuts.

So just be sure that any physical exfoliants you use are helping (and not hurting!) your beautiful face.

6. Hyaluronic acid helps with hydration

Hyaluronic acid (HA) is a naturally-occurring sugar molecule in the skin that helps bind water to collagen, thereby trapping moisture in the skin. 

It increases hydration and lends the skin a dewy, fresh glow. It's considered safe for all skin types, and is particularly important for dry skin.

As we get older, our collagen production slows and we lose some of that natural hyaluronic acid as well. Luckily, there are plenty of facial cleansers and other products that help replenish both. 

Facial cleansers that contain Hyaluronic Acid help prevent transepidermal water loss, or TEWL. That's basically another way of saying that - as a humectant - it makes sure moisture doesn't evaporate as quickly from the surface of your skin.

Keep this in mind whether you're cleansing or caring for your face in other ways.

When searching for the right facial cleanser, you'll want to double-check that it contains some sort of hydrating humectant. Regardless of skin type, supporting the skin barrier and maintaining healthy moisture levels are always a must. 

7. Glycerin gives your skin a healthy glow

While we're on the subject, glycerin is another great hydrating humectant. According to a 2016 study, glycerin - also known as a glycerol - is the most effective humectant used in cleansers and other products to increase hydration on the uppermost layer of your skin (the stratum corneum in the epidermis).

Glycerin is one of the ingredients that fuels the healing effects of the Rice Facial Cleanser we mentioned above. Cream cleansers like this will give you that so frequently sought-after glow. 

Glycerin is a natural compound that is derived from animal fats or vegetable oils. It draws water from both the deeper levels of your skin and the humidity in the environment. It's often used along with emollients and other moisturizing ingredients that compliment each other and benefit the skin.

8. Ceramides are essential to skin health

Ceramides are fatty lipids, or lipids, located in our skin cells. They link up with other important molecules to help with proper cellular function. They account for approximately 50% of the epidermis. 

Ceramides certainly do dry skin a solid.

They help hold cells together and provide a virtual barrier, keeping the moisture in and environmental irritants out. The water that humectants attract to the stratum corneum is sealed in with ceramides and other emollients and occlusives.

Unfortunately, this is another case where your body begins to slow down production of the stuff that keeps you looking youthful. Sometimes it falls into our own hands to help ourselves.

Dry skin types will feel the effects sooner and should act fast to avoid flakiness and itching.

Finding a daily facial cleanser with ceramides will fortify your skin barrier and reduce the irritation that often occurs for folks with sensitive skin.

Facial washes with ceramides are not only great for sensitive skin types, but also benefit normal skin, oily skin, and combination skin. In other words, ceramides are essential for everyone, irrespective of skin type.

9. Vitamin c protects and brightens the complexion

If you're wondering what to look for in a facial cleanser to brighten your overall complexion and infuse your skin with an added layer of protection, look no further than Vitamin C.

Vitamin C is frequently found in facial cleansers or face washes, especially those that aim to fight premature aging, address dark spots, and minimize the look of visible pores. (Take a peak at our anti-aging hand cream while you're at it!)

Because this vitamin boasts potent antioxidant activity, it can prevent some of the free-radical damage that leads to wrinkles and uneven skin tone. 

Vitamin C also contains anti-inflammatory properties, which is why it's effective at reducing some of the redness and swelling that comes along with acne.

Depending on your skin type, you may want to seek out specific forms of the vitamin. For normal or oily skin, L-ascorbic acid may be the best option, as it is the most potent form. For dry and sensitive skin types, the water-soluble magnesium ascorbyl phosphate could be the one to look for in a cleanser or other skin care product.

When cleansing the skin, Vitamin C is a keeper. It'll clarify your complexion so you may not even feel the need for makeup. And if you do want to apply makeup, you'll have a smoother, fresher canvas on which to exercise your artistry. 

This vitamin does promote healthy cellular turnover but is not for removing dead skin cells

10. Peptides are the power players in your skin cells

Peptides, sometimes called polypeptides, are naturally occurring amino acids. They make up the proteins that play a critical role in cellular behavior. They are often included in face cleansers.

Collagen consists of three polypeptide chains, so including peptides in your face wash and other skin care products can stimulate collagen production. As you've likely read in other posts, collagen and elastin are responsible for your skin's strength and suppleness.

Cleansers that contain peptides can minimize those fine lines on your face and helps fade scars and other imperfections. They really work to revitalize and rejuvenate the skin. 

11. Mild cleansing agents are great for makeup removal

Facial cleansers with mild cleansing agents are great for makeup removal, clearing pores, and getting rid of excess oil. 

Some people are wary of any surfactants because some can be quite harsh on the skin and the wrong cleanser can strip the skin of its natural oils. However, going soap-free is not the only option.

There are often more gentle and natural surfactants that a cleanser can contain. 

The Rice Facial Cleanser by JUARA, highlighted above, utilizes coconut-based cleansing agents. The beautifying botanicals address the concerns of those with oily skin, while soothing irritation. The formula is free of sulfates and added fragrance.

If you have sensitive skin, or acne that's easily exacerbated by new ingredients, you may want to look for facial cleansers that are fragrance-free, paraben-free, or try to identify which allergen is giving you trouble. Face cleansers are not always a one size fits all product.

Face wash with cleansers using coconut oil can address oily skin with acne

12. Facial cleansers with natural oils nourish and protect

We at JUARA love to sing the praises of natural oils. Even those with oily skin can benefit from a face wash or moisturizer that contains avocado or jojoba oil. 

Cleansing different skin types doesn't have to be too complicated. 

Someone whose skin is on the oily side can still benefit from the nourishing vitamin E and essential fatty acids found in candlenut oil. Because it's rich in linoleic and linolenic acid, candlenut oil really moisturizes and mends those rough patches.

Dry skin, normal skin, and oily skin types (in other words, pretty much any skin type) can appreciate the oils derived from the bountiful botanicals around us.

If you want the best cleanser for your skin type, think about the results you hope to achieve. 

Read through ingredient lists on various facial cleansers, check back with this post, and consult other reliable sources. Choose a gentle face cleanser that supports your skin and complements your beauty ritual. 

Or, if you're up for making your own facial cleansers, try this aloe-based DIY recipe for a face wash with a gel-like consistency:

Keep Reading: Body Polishing: Your At-Home Guide To Glowing Skin


Juara Skincare incorporates ancient rituals with western skincare science creating the ultimate beauty experience. We aim to transport you from the mundane to the extraordinary with our exotic ingredients, intoxicating scents, and powerful, skin-improving formulas. All of our products are nutrient-rich, and botanically based. We are proud to be certified cruelty-free. Get the latest skin care tips and info on Juara products by following us on TwitterFacebookInstagramLinkedInand Pinterest.